Curriculum vitae
The long version.
Experience
Producer, Partnerships & Operations · Remote / Portland, USA
- Produce sponsorships end to end for US festivals and concert series: pitch decks, packages, contracts, COIs, and partner approvals.
- Oversee on-site activations and deliver post-event recaps and reporting.
- Run invoicing, bookkeeping, and financial tracking across clients and events.
- Designed and built WagsWorks OS — the internal platform the team runs daily: deal pipeline, paperwork tracking, invoicing, guestlists, revenue reporting, and team chat.
Field Crew Manager (Subaru + Chaco Footwear) · USA
- Led field teams for national brand activations, including Subaru and Chaco Footwear programs.
- Managed onsite logistics, inventory, reporting, client communication, and event execution in fast-moving environments.
- Translated consumer feedback and event results into practical post-event insights for clients and internal teams.
Marketing Producer · Portland, USA
- Produced livestreams, industry meetings, and community events for Portland's music industry association.
- Managed social media, website updates, newsletters, databases, invoicing, and stakeholder communication.
- Supported the Executive Director with client relations, grant administration, and operational planning.
Brand Manager · Portland, USA
- Managed content, promotions, and digital campaigns for local events, venues, and brand partners — including Jack Daniel's, Red Bull, Campari Group, Abercrombie & Fitch, McMenamins, Brew Dr., RISE Brewing, and Poler.
- Produced events from large-scale (Portland Derby, Polo Noir, WINGS speaker series) to corporate off-sites and activations for Nike, Daimler, and RGA.
- Led interns and content managers while maintaining client communication and campaign delivery.
Independent build work
Design, build & launch — full site + admissions & paperwork platform
- Public website plus the school's admissions pipeline, online enrollment paperwork with e-signatures, family profiles, automated reminders, and click-to-edit content the staff manage themselves.
- Next.js + Supabase on Vercel; automated browser QA across all 67 pages at two viewports.
Website & growth strategy
- Bilingual site and growth strategy for Sweden's ASI-aligned sommelier school.
Design & build — internal sponsorship platform
- Dependency-free PWA on Cloudflare Workers + Supabase: deals, paperwork auto-escalation, invoicing, guestlists, revenue YoY, realtime chat, Gmail integration.
Earlier & elsewhere
Production volunteer
- Year-round event production with a 100-person volunteer crew; partner and marketing communication.
Tavolo, Gothenburg · The Wine Cask, Santa Barbara · Pok Pok, Portland · Basil Flats, Longmont
- Wine service, serving, cooking, and front-of-house management across four kitchens and dining rooms in two countries.
- The hospitality standard everything since is held to — and the practical half of the sommelier certification.
Education & certification
Master in Communication · Gothenburg, Sweden
- Organisational Communication track.
B.A. Business Administration — Advertising Management · Portland, Oregon
- Thesis: Brand Building for Small Business.
Association de la Sommellerie Internationale
- Backed by years working fine dining and wine service.
Tools & languages
Google AnalyticsMeta / Google AdsMailchimpHubSpotSalesforceAsanaAirtableGoogle WorkspaceQuickBooksCanvaAdobe Creative SuiteSquarespaceNext.jsSupabaseCloudflareClaude
English (native)Swedish (working proficiency)Spanish (intermediate)German (basic)